The need for an effective social media management strategy is becoming more and more important for brands. It is now vital that any business provides a credible presence across social channels like Twitter, Facebook and LinkedIn.
But, how do we find relevant content to post and build up a following on Twitter? What are the new rules of engagement in managing your Social profiles? Here, we take a look at 10 best practice tips for social media management:
1. Create a Creditable Profile
Do personalise your profile page, with a nice design, imaging and description of your business.
2. Monitor for Relevant Content
Use a ‘listening tool’ to search for and identify posts that would interest your targeted audience.
3. Build a list of Influencers and Industry Sources
When these guys post, there’s good potential to share independent, best practice news and advice.
4. Regularly Share your own Content
Work on a ratio of around 1 in 10, to promote your own blogs. Don’t be afraid to share older content.
5. Use a Tool to Post Content
It’s much easier to use a publishing tool to create and schedule posts, potentially across multiple profiles.
Enjoying the article? To read the whole thing, simply follow this link: http://midwaysky.com/10-commandments-effective-social-media-management/